Fashion

Prada AW26 Is A Love Letter To The Latecomer

Words by

Jotaro Joden
Man About Town

For Milan’s blockbuster show, Prada channelled the rushed nonchalance of a businessman’s commute onto the Autumn/Winter 2026 runway.

With the many surprises Milan Fashion Week can roll out, one thing menswear fiends can rely on is Prada’s specially reserved Sunday afternoon slot. Up or down a notch, Miuccia Prada and Raf Simons are the constant – a moment the industry collectively grants itself to slow the pace and observe the work of two of our generation’s biggest creatives. But for Autumn/Winter 2026, it was the hectic energy surrounding the Fondazione Prada on a late Sunday in January that set the tone for the collection.

Man About Town
Man About Town
Man About Town

The Prada boys are busy bodies. Hats sit crooked, belts are messily tied rather than buckled, trousers are left without tailored hems and, most importantly, cuffs hang loose at every possible opportunity. It’s as if the runway has turned into a rush-hour train platform, populated exclusively by men who pressed snooze one too many times. The commute doesn’t seem to have been particularly kind either, with splashed and stained detailing across cotton shirting, likely the result of rainy, muddy conditions that justified pulling vibrant rain jackets out for a spin.

Bags are creased and clutched under the arm for extra security during the rush. Leather outerwear looks lived-in, giving off a dampened effect, while trench coats crack open to reveal underlying patterns. Some even carry clear fold lines, as if they’d been kept aside specifically for a day like this.

Man About Town
Man About Town
Man About Town

Despite this calculated sloppiness, silhouettes still carry the Italian house’s signature neatness. Long coats and suiting come in a particularly flattering, slender fit, creating a clean, uninterrupted line from shoulder to ankle. The intention behind the messy cuffs is underscored by playfully adorned cufflinks, while Raf Simons’ favoured colour-blocking comes through clearly on two-tone trench coats. Knitted jumpers and vests dip low at the neckline, flashing clavicle and cleavage in a way that feels sexy yet considered.

For a group of men seemingly defined by their tardiness, they still look damn good rushing for their lives.

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